The search engines want to believe that your landing page is valuable in and of itself. Today, your landing page must include a few more elements than it previously did. Gone are the days when you could get away with a headline, a few bulleted 'reasons why,' and a subscribe button. The main goal of the page is to get your potential client to give you their email ids and permission to send them emails that are relevant to them. A landing page, also known as a squeeze page, is a quick and straightforward way to grow your subscriber list.
